How Alibaba plans to win over luxury brands

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Alibaba, China’s largest e-commerce platform, is improving its services to make luxury brands feel at home on Tmall, its B2C marketplace for retailers. Brands with an image to protect have long been wary of the marketplace, which has been battling counterfeit … Read More

Alibaba Unveils Exclusive Luxury Pavilion Courting Super-Wealthy Chinese Shoppers

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Calling All Super-Wealthy Tmall Customers Chinese e-commerce giant Alibaba Group today launched the Luxury Pavilion, a brand new section within its business-to-consumer site Tmall for premium and luxury brands. The initiative is part of a broader bid, according to Alibaba’s news … Read More

Alibaba and luxury giant Kering have gone from enemies to allies in the battle against knockoffs

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Alibaba, China’s largest e-commerce company, has been trapped in a conundrum. It wants to be the world’s portal for selling to Chinese shoppers, including the growing ranks of wealthy customers willing to drop a few thousand dollars on items such … Read More