Louis Vuitton and Hermès lead Interbrand ranking

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Among luxury players, Louis Vuitton held its top position, while Hermès and Gucci climbed, Burberry and Prada slipped, and Ralph Lauren dropped off the list entirely. While Apple, Google, and Microsoft are the three most valuable brands, Louis Vuitton held … Read More

Louis Vuitton Launches eCommerce Site In China

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French fashion brand Louis Vuitton, part of LVMH, announced that it has launched an eCommerce website in China. According to Reuters, the move comes as the luxury retailer tries to tap into the country’s booming online shopping market. Louis Vuitton, … Read More

Louis Vuitton introduces new customization campaign “Make it Yours”

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Promoted as ‘Make it Yours’, the new Louis Vuitton campaign focuses wholly on personalization and allows connoisseurs a chance to play with its classic Monogram pieces with panache. As part of the project, Louis Vuitton presents buyers with a selection … Read More