Hurun Report: Rich Chinese Prefer Gifting Apple, Chanel, and Bvlgari

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Despite a crackdown on corruption, luxury gifting remains a deeply entrenched social norm in Chinese society. A recent report by the Hurun research institute examined the major international luxury brands that China’s high-net-worth individuals (HNWIs) typically look to when it … Read More

New Media Luxe Digital Helps Luxury Professionals Understand Digital Transformation of Luxury

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Luxe Digital, a premier business media publication dedicated to the long-term digital transformation in the luxury world, has launched. It’s a must-read for luxury leaders, marketing professionals and forward thinkers. With authoritative insights and opinionated content, the publication will help … Read More

SPECIAL FEATURE: Tips to Increase Your Wealth With a Better Company Site

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Have you ever visited a company’s website, found it difficult to navigate across, and just left? A poorly designed and incomplete company website can repel visitors and cause security breaches from hackers and their malware. Nowadays, having a well-designed website … Read More

Should Luxury Marketing Be More Entertaining?

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Mass-market brands often use entertaining or even extremely funny advertising strategies to market their products. Super Bowl commercials are the best example; they are watched and talked about primarily for their entertainment value and the funniest commercials stand out and … Read More

Among Luxury Brands, Instagram Is the Top Engagement Platform

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PMX Agency’s latest report reveals top luxury brands and web sites In its annual Luxury Brands Online report, the PMX Agency noted the growth and influence of Millennials and Generation X in the luxury space as well as the influence … Read More

Doron Levy joins CertiStay’s Marketing Committee bringing social media and marketing expertise to the #sharingeconomy

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TheTopTier Digital Media is proud to announce the appointment of Doron Levy to the marketing committee of CertiStay, a new player in the shared and short term accommodation category. The dominant trend in travel over the last few years has … Read More

Luxury Brands: Innovation Is No Luxury, But A Necessity

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In the 2017 State of the Luxury Industry Study, sponsored jointly by Luxury Daily  and Unity Marketing, the over 600 industry insiders surveyed identified the need for innovation a critical business priority for 2017. Because of the rapidly changing consumer … Read More

Luxury Retailers Have To Sell Experiences To Keep Asian Consumers Interested

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The buzzword that drives retail today is experience. And if luxury retail is to retain its place at the top, it must capitalize on the so-called “experience economy” to engage discerning consumers. Spending is shifting from traditional products to experiences, according … Read More

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