Luxury retailers who bet big on China during the boom years are getting digitally creative as the economic slowdown and clampdown on conspicuous consumption hit profits hard. Luxury brands are integrating into popular online platforms such as chat-app WeChat, pushing … Read More
With Father’s Day around the corner, brands are taking steps to encourage consumers to show their appreciation with a finely crafted gift. With Sunday, June 19 being Father’s Day for a majority of countries with high luxury spend, brands are … Read More
The millennial generation, born between approximately 1980 and 2000, is the best educated generation in history, according to statistics. It goes without saying that this generation is the most tech-savvy and connected population group in history as well. Because millennials … Read More
New research has found that 20% of Instagram posts about luxury fashion brands featured counterfeit and/or illicit products. The report calls for a comprehensive international strategy to fight the prevalence of fake goods online, but the usual roadblocks remain, meaning … Read More
The twist and twirl, the shimmer and swirl of her tasselled skirt were captured in a slow-motion video posted on Instagram by Eva Chen as she prepared for her first Met Gala this month. The gala, which raises funds for … Read More
The internet is the leading source of information for buyers in China to learn about luxury goods, according to 2015 research. Nearly eight in 10 luxury goods buyers in China used the internet and mobile apps to research luxury items … Read More
The cold weather has directly increased the binge watching and recently the girls and I sat through season 6 of Modern Family. This is show that is known for 2 things: bringing Ed O’Neil back to the small screen and … Read More
The huge anti-corruption and anti-extravagance campaign led by president Xi Jinping, has transformed China’s burgeoning luxury goods sector forever. Luxury goods have become less accessible to the growing Chinese middle class, and less acceptable for members of China’s elite. Now … Read More
The popularity of a widely bought brand does not always sync with consumers’ perception of its value and luxury credentials, according to a new survey by the Luxury Institute. For its Luxury Brand Status Index series, Luxury Institute surveyed affluent … Read More
According to Netbase’s second annual “NetBase Brand Passion Report: Luxury Brands”, among 45 luxury brands, Chanel comes up most frequently over 80 countries and 700 social media posts across luxury, watches and commerce. NetBase findings are based on brand conversations … Read More