US automaker Ford starts luxury Lincoln sales in China

Written by AFP on . Posted in Luxury Business News

SHANGHAI: US automaker Ford has launched its first vehicles under the luxury Lincoln brand in China, the company said, as it seeks to make inroads into a market dominated by German cars. Ford announced in April that it would begin Lincoln sales in China in the autumn, adding to its other passenger car and commercial vehicle offerings in the country -- the world's largest auto market.

Cartier displays masculine heritage at Harrods

Written by Nancy Buckley Courtesy Luxury Daily on . Posted in Luxury Products & Trends

British department store Harrods and French jeweler Cartier are celebrating the men of Cartier with a pop-up exhibition on the ground floor of the retailer this fall. The grandsons of the founder, Louis-Francois Cartier, have built an international brand that honors its male influences by creating men’s style through watches and design. Luxury consumers interested in enduring brand principles will enjoy the thematic exhibit.

WhatsApp: The new playground for luxury brands to engage consumers

Written by Vijaya Rathore & Varuni Khosla Courtesy Times of India on . Posted in Luxury Business News

NEW DELHI:Luxury and premium brands such as Cartier, Armani, Diesel and Corneliani have found a not so-exclusive platform to reach out to consumers in India: WhatsApp. India's favourite instant messaging app — which many small and medium entrepreneurs use to keep in touch with their customers — is now being used by marketers of luxury jackets, shoes, watches and even candies to promote, sell, and offer aftersales services.

For Luxury Watch Buyers, One Just Isn’t Enough

Written by Guy Trebay Courtesy The New York Times on . Posted in Luxury Products & Trends

Truth to tell, the Top Gun Big Pilot perpetual calendar watch is no thing of great beauty. Produced by the prestigious Swiss manufacturer IWC, it is a formidable hunk of matte-black ceramic casing roughly the diameter of a cocktail coaster. The true merit of this ominous device is to be found on the inside, where its mechanical marvels reside.

A Vaultful of Luxury: The New Park Hyatt Vienna

Written by Ann Abel Courtesy Forbes on . Posted in Luxury Travel & Lifestyle

“Even now, when I walk through the hotel, I feel like a child in a candy shop,” says Monique Dekker, general manager of the new Park Hyatt Vienna. She spent a year wandering the corridors and sub-basements before the hotel’s recent opening, sharing the imposing, century-old building—a former bank headquarters—with a team of 600 workers.

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